Architect, real estate agents, mortgage specialist, data analytist, manager.
The perfect blend of professional expertise, Bestag's team is united by its focus: Propose an innovative performant formula to sellers to optimize their property sale.
Patrice Choffat founded Bestag. He is the CEO and is responsible for the product and for customer satisfaction. His experience with sales and data gave him the idea to improve real estate brokerage.
Before Bestag, Patrice worked for 13 years in strategy consulting, distribution management & analytics: developing business strategy, helping measure performance and improve sales force effectiveness. This experience inspired him to redefine real estate brokerage.
Patrice Choffat has a Master in Economics and Finance of the University of St Gallen (2004) and he is a Chartered Financial Analyst (CFA).
Director Suisse Romande
Francisco Hernandez is as Director of French-speaking Switzerland for Bestag. He is responsible for the customers and the network.
Before Bestag, Francisco was 10 years in FMCG and leading a sales teams. He then joined a cantonal bank as head of mortgage products where he gained extensive experience in real estate.
Francisco Hernandez has a Master in Economics from the University of Lausanne, HEC (2005).
Gabriel Diezi is Director for German-speaking Switzerland and speaks fluent Bernese German.
Before Bestag, he worked for seven years in management consulting, insurance and advertising - always striving to advise and support customers to their complete satisfaction.
Gabriel Diezi holds a double bachelor's degree in business administration and economics and a master's degree in accounting and finance from the University of St. Gallen (HSG, 2015).
Aymeric Peignon joined Bestag at the end of 2021 as CFO. With 10 years of experience in investment banking, he is specialised in corporate finance and M&A transactions. He has been mostly active on the Swiss market but has also been involved in cross-border transactions.
His experience has enabled him to advise numerous Swiss SMEs and start-ups on financial structuring, strategy and fundraising.
Aymeric Peignon holds a Bachelor of Arts in Political Economy from the University of St Gallen and a Master of Science in Finance from the University of Lausanne (HEC).
David Nguyen is the CTO of Bestag. Internet veteran, he founded in 1995 one of the first Internet service providers in France and has been working over the last 10 years with many startups, helping them scale their business model.
He has a profound knowledge of the Internet and the digital world, from complex project management, to mobile app development, including managing intricate technical infrastructures.
David Nguyen, musician in his spare time, has a degree in recording engineering and in music from the university of Los Angeles (1994).
Head of Product
Mathias Rufer is Bestag's Head of Product.
Before Bestag, he first worked in public administration, followed by a good 5 years in auditing. Now he wants to support Bestag in bringing transparency to the real estate market.
Mathias Rufer completed his part-time Bachelor's degree in Business Administration at the Bern University of Applied Sciences (2018).
Client advisor - Vaud Riviera
Géraldine Collet advises Bestag clients in and around Vaud Riviera.
Prior to joining Bestag, she worked for an international company as facility supervisor. She then oriented her career in real estate brokerage within an agency in Montreux. She has a great knowledge of the regional market.
Géraldine has a Bachelor of Science in International Hospitality Management of the Ecole Hôtelière de Lausanne (2011).
Client advisor - Greater Lausanne
Delia Borloz joined Bestag as a client advisor. Previously, she worked almost 15 years as sales and marketing manager at Ringier Axel Springer for some of its leading medias such as the Handelszeitung, Bilanz, PME Magazine and for Le Temps.
As an experienced sales specialist, her skills are perfect to help clients succeed in their real estate sale.
Delia Borloz holds two Bachelors in management and psychology from Webster University (2004).
Adam Mamdouh has joined Bestag as Director Geneva. Prior to Bestag, he worked for 15 years in private banking and recruitment.
His expertise in negotiation and customer relations, as well as the network he acquired in his home canton, make him the ideal manager for Bestag's development in Geneva.
Adam Mamdouh holds a Certificate in Negotiation and Influence from MIT Sloan and a Bachelor in Management from Webster University Geneva (2008).
Client advisor - Geneva
Maxime Legent advises Bestag clients in and around Geneva. Prior to joining Bestag, he was a real estate agent in an established Geneva firm.
Given his 8 years of experience in real estate brokerage, he is very familiar with the field and his knowledge of the Geneva market is unparalleled.
Maxime Legent has a licence professionnelle en transactions immobilières from Ecoris Chambery (2011).
Client advisor - Zurich & St Gallen
Nicole Schläpfer is a client advisor in the greater Zurich area and the Eastern part of Switzerland. Before Bestag, she had been working for more than 20 years in different Marketing and Sales positions within a broad range of industries.
She is convinced that sales without a trustful and positive human interaction cannot work. Focus is always on the human being.
Nicole Schläpfer holds a master degree in business administration and economics from the University of Trier (2000).
Client advisor - Zurich & Zentralschweiz
Marlene Müller Jilecek is a client advisor in the Zurich area. Before joining Bestag, she worked for several years as a product manager in a pharmaceutical company.
As a co-owner of a real estate company, she brings practical experience in the areas of sales, leasing and property management. With her empathic nature, she places great value on authentic and personalized support during the sales process. Because every property, like its owner, is unique and meaningful.
Marlene Müller is a certified marketing planner (2000) and successfully completed her training in property management at SVIT Zurich (2020).
Customer advisory service & business development - Central Switzerland - Ticino Region
Daniela Gübelin advises Bestag customers in Central Switzerland and Ticino. At the same time, she has made it her mission to raise awareness of Bestag in her region so even inexperienced property sellers can achieve the best possible sales price.
Daniela was most recently Quality and Risk Manager at the Lucerne Social Insurance Centre WAS and before that she worked for many years as a consultant in PR agencies and was self-employed.
Daniela graduated in business administration from the University of St. Gallen and later completed a CAS in Governance, Risk & Compliance and in Work Integration at the Lucerne University of Applied Sciences and Arts. To Daniela, Social and socio-political issues are just as important as the 'hard facts' of business. Both together ensure social security and financial stability in our beautiful Switzerland.
Client advisor - Bern and Mittelland
Arian Saiar is a client advisor for Bern and the Mittelland. Before Bestag, he worked as publishing director and in various sales and marketing functions in the industrial sector.
With the attitude «quality over quantity» he wants to revolutionize the Swiss real estate market in a transparent way with Bestag.
Arian Saiar holds a Bachelor of Science in Business Administration (2021) and an executive MBA (2022) from Kalaidos University of Applied Sciences.
Client advisor - St Gallen and Ostschweiz
Jan Wiedler is your point of contact in St Gallen and region Ostschweiz. Before Bestag, he worked as a manager in online retail. He brings a lot of experience in the areas of customer care and sales.
His goal is to be able to offer Bestag's customers the best service on the market. Good thing his mantra has always been "Going the extra mile is part of providing perfect service".
Jan Wiedler completed his studies as a Marketing Manager HF in St. Gallen in 2019.
Client advisor - Zurich
Markus Andreas Schenk advises Bestag customers in the greater Zurich area. Before joining Bestag, he worked for seven years as an area developer and franchisee in the restaurant business. Doing this, he gained many years of experience in the real estate sector through new site developments. Before that, Markus worked for a leading recruitment company as a consultant in Basel and Zurich for another seven years.
Thanks to his empathetic and friendly nature, Markus quickly gains the trust of his customers. His multilingualism rounds off his profile, making it easy for him to break the ice.
Markus A. Schenk graduated from the hotel and tourism school SSTH and worked in the best five-star hotels around the world.